Curling Case Study: Edmonton’s Shamrock Curling Club



It wasn’t long ago that Shamrock Curling Club in Edmonton looked like it might close. Now, the club is thriving and has attracted a younger generation to curling. One of the people behind this revival is general manager Chris McTavish. In this episode, Chris tells us the story of how the Shamrock took a different approach to its leagues in order to earn a reputation as the “fun” club. We also learn about the new challenges the club is facing and how they are dealing with curling during the pandemic.

Shamrock Curling Club
Shamrock Curling on Facebook
Shamrock Curling on Twitter


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